PubMatic saves up to $8 million a year in Opex

PubMatic is a leading marketing automation software company for publishers. Through real-time analytics, yield management, and workflow automation, PubMatic enables publishers to make smarter inventory decisions and improve revenue performance.

Challenges:

Controlling OpEx cost of using the public cloud
Lacked centralized management for control, deployment and monitoring
Limited budget to add additional hardware

Solution:

Hybrid cloud model using OpenStack while relying on the public cloud for capacity spikes
Choose Platform9’s deployment model – full OpenStack capabilities provided as managed service with guaranteed SLAs

Results:

PubMatic saved $6-8 million on OpEx a year
Ability to support its development and QA teams without having to worry about runaway operating costs

Cost on public cloud was 18 times of what it was originally predicted and 5 times of what it was supposed
to be …
Udy Gold, VP Data Center & Cloud Operations

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PubMatic saves up to $8 million a year in Opex

PubMatic is a leading marketing automation software company for publishers. Through real-time analytics, yield management, and workflow automation, PubMatic enables publishers to make smarter inventory decisions and improve revenue performance.

Challenges:

Solution:

Results:

Read the Rest

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